With the leadership and expertise of Michael Kasavana, Director of Research and Education, and input from industry professionals, university representatives, thought-leaders, and experts, the IFBTA distributes ten compelling industry White Papers annually. Covering a wide variety of industry-specific and relevant topics, IFBTA White Papers address the challenges being faced or soon to be faced by operational managers, industry system providers, marketers, and policy administrators seeking to stay current with information on a variety of items of concern.

 

White Paper topics have included, but are not limited to:

  • The Internet of Things (IoT)
  • Social Media Marketing for Restaurants
  • Data Analytics
  • Cryptocurrency and Restaurant Payments
  • The Impact of EMV in Food and Beverage

 

Members of the IFBTA receive annual White Papers as a part of their membership and can review past and current material in the member dashboard. If you are not a current member, IFBTA White Papers can be purchased for download online.

 

All IFBTA White Papers are created and vetted through Michael Kasavana. If you are interested in providing content or submitting subject matter for a future White Paper, Michael can be contacted at michael.kasavana@ifbta.org or Lauren Selman at lauren.selman@ifbta.org.