In the Community

The IFBTA and Round It Up America Announce Alliance to Deliver Charitable-Giving Technology to Hospitality Industry. Building on the mission to align with other industry associations and groups in support of their technology related initiatives, the International Food and Beverage Technology Association (IFBTA) has announced its partnership with Round It Up America® (RIUA).

Round It Up America® is a non-profit organization that invites guests of restaurants and retail locations (Mission Partners) to “round up” their checks to the nearest dollar and donate the remaining change to local and national charitable organizations. Read the press release here.

Benefits of joining the IFBTA and RIUA include:

  • Leveraging technology to give back to your local community
  • Bringing white label technology to operators in foodservice
  • Engaging in corporate-social responsibility
  • Supporting charitable causes that are important to your team members and guests

To learn more and participate in Round It Up America®, please visit