Get ready for an extraordinary peek into the future of restaurant technology with Ricardo Bomeny, CEO of BFFC, in this TechBytes episode that will challenge everything you know about dining innovation!
Set in the vibrant landscape of Brazil’s restaurant industry, this conversation unveils how traditional burger chain Bob’s is pioneering technological transformation that goes far beyond expectations.
Bomeny shares fascinating insights into how their Ipanema store represents a technological marvel: customers can order through an app or kiosk, watch a robot prepare their milkshake, and collect their meal from a personalized locker. But here’s the real game-changer – instead of reducing staff, this technology has doubled the store’s revenue!
What makes this story truly compelling is Brazil’s unique approach to innovation. Unlike many markets fixated on cost-cutting, BFFC views technology as a collaborative tool to enhance customer and employee experiences. By creating a venture capital arm during the pandemic, they’re actively investing in and testing cutting-edge restaurant technologies.
The episode explores critical questions: How can technology preserve brand culture? How can small franchisees leverage innovation? How are artificial intelligence and data personalization reshaping customer interactions?
From discussing their expansion into retail with branded frozen fries to exploring potential robotic kitchen equipment, Bomeny provides a masterclass in forward-thinking restaurant management. His approach demonstrates that innovation isn’t about replacing human touch, but amplifying it.
Don’t miss this eye-opening journey into the future of food service – where technology meets humanity, and every milkshake tells a story of innovation!
Available on Spotify | Apple Podcasts | YouTube | iHeartRadio
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